Our Story

Hearts & Vines was born from passion. A passion for life, love and adventure that spans the globe, rooted in Australia and the Philippines.

During the pandemic Justin and Cristalle travelled to Australia and spent two years with their family enjoying Adelaide, South Australia. South Australia has a strong wine history, being the home of Penfolds, Henscke Estate and Hardy’s while exporting the largest volume of wine in the country.

With an idea in hand, the couple led by Justin, ventured forth creating a new brand and signing partnerships with wine growers and an internationally recognised wine making team to bring Hearts & Vines into life.

The years long project involved multiple vineyard visits, several extensive wine blending sessions and countless marketing musings and tastings has delivered a truly unique wine brand and product.

VISION

To build a dynamic culture of wine appreciation across the Philippines.

MISSION

To make the world of wine accessible to the Filipino
palate by crafting the most trusted brand of high-quality affordable wines.

It was during this time Justin introduced wine to Cristalle, a traditionally non drinker who had a negative perception about wine due to bad experiences with the wrong wines. Through Justin’s expert knowledge, Cristalle began her journey in wine with lighter, sweeter styles and begun to understand wine’s appeal, the artistry involved and its suitability for the Philippine market.

In a fast paced world and busy supermarket shelf, we represent a passion that translates to quality, value and approachability.

Upon returning to the Philippines the  couple decided to dive into their now shared passion for wine. This new love, coupled with Justin’s long established connections in the wine region, spawned the idea of bringing quality, Australian grown, crafted and bottled wines to the Philippines. Made with love for the Filipino palate, approachable and friendly and offering amazing value.

We are your family, your friends, you good times and bad, we are love, life and laughter.

Hearts & Vines was born from passion. A passion for life, love and adventure that spans the globe, rooted in Australia and the Philippines.

During the pandemic Justin and Cristalle travelled to Australia and spent two years with their family enjoying Adelaide, South Australia. South Australia has a strong wine history, being the home of Penfolds, Henscke Estate and Hardy’s while exporting the largest volume of wine in the country.

It was during this time Justin introduced wine to Cristalle, a traditionally non drinker who had a negative perception about wine due to bad experiences with the wrong wines. Through Justin’s expert knowledge, Cristalle began her journey in wine with lighter, sweeter styles and begun to understand wine’s appeal, the artistry involved and its suitability for the Philippine market.

With an idea in hand, the couple led by Justin, ventured forth creating a new brand and signing partnerships with wine growers and an internationally recognised wine making team to bring Hearts & Vines into life.

Upon returning to the Philippines the  couple decided to dive into their now shared passion for wine. This new love, coupled with Justin’s long established connections in the wine region, spawned the idea of bringing quality, Australian grown, crafted and bottled wines to the Philippines. Made with love for the Filipino palate, approachable and friendly and offering amazing value.

The years long project involved multiple vineyard visits, several extensive wine blending sessions and countless marketing musings and tastings has delivered a truly unique wine brand and product.

We are your family, your friends, you good times and bad, we are love, life and laughter.

VISION

To build a dynamic culture of wine appreciation across the Philippines.

MISSION

To make the world of wine accessible to the Filipino
palate by crafting the most trusted brand of high-quality affordable wines.